Our team of construction and property consultants identified Seddon’s core values and company ethos, and designed a brand that was built around its values. ‘Trust’ remains Seddon’s cornerstone, and building relationships is key to the company’s success, but these messages were unseen in the former branding.
Our team of creatives, photographers and writers developed a visual and written identity built around trust and relationships; the new branding represents the progression of the company, but also a company with a social conscience and deep-rooted values.
New brand guidelines now unify all company related assets, and provide templates and instructions to help Seddon create future marketing materials and company assets independently. Our creative, content and developments teams developed a clean new website and range of company assess, including work-wear, branded stationary and vehicle wraps designs.