By tapping into the climbing scene, our consultants figured out strategies to increase the company’s profits and attract new members.
We completely rebranded the company, and gave the centre a fresh new identity that reflects the fun nature of the sport. A new website followed, and the consultants outlined clear directions on how to best utilise the centres facilities and services.
We created digital and printed marketing material that reflect the centre’s range of activities, sessions, services and event capabilities; this included photography, leaflets, posters and email broadcasts. New Brand Guidelines included instructions and templates to help Creation produce future marketing material quickly, and in-line with the new branding.